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Saturday, November 20, 2010

Press The Customer's Hot Bottons In The First Line Of The Ad

We all have "Hot Bottons", words we see in prient, that get our attention. These words can be Hot Bottons For Special Groups, like . Work at Home . Quick Cash . Start Your Own Business . Retire Early . Pay Off Your Debts . $1,500 a month possible! Hot Bottons For Everybody . FREE . NEW . AMAZING . HOW TO . EASY. See the six words listed above ? They are the most powerful words in advertising copy. In most cases, the use of any or all of these words will greatly increase the response rate of your classified ads. Here's some additional guidelines for writing classified ads that work: . Describe Benefits, not Features. A feature is a 540 Mbytes hard drive. A benefit is easy to use. People buy because of benefits, not features. Make it easy to order. These days, people will rarely take the time to respond to an order with just a p.o. box. Make it easy on your customers by including a full mailing address, a phone number, and a fax number. . Keep it Short. Good ads get to the point. Don't ramble on. Every extra word you use has the potential to bore your customers! . Urge Action. Tell your reader to call NOW or to order NOW or to fax it NOW, and make sure when your customer calls or fax, or orders, someone is answering the phone ! . Use Proven Power words. These words have been proven effective to adding punch to classified ads. Where ever practical, include these words in your ads.                                                                          Www.virallistgenerator.com/aff/2573                                                                                                                  

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